Mazars’ Transaction Advisory Department assisted the Genesis Capital Group during the acquisition of Conectart, the largest operator of customer call centres in the Czech Republic. The group has added Conectart to the portfolio of its Genesis Private Equity Fund III (GPEF III). The KKCG investment group was the seller.
“We were honoured that Genesis Capital chose us as their advisor for such an important transaction. The acquisition of Conectart fits in with the company’s strategy and future plans to build a strong Central and Eastern European player on the contact centre market,” stated the head of the Transaction Advisory Department, Lukáš Hruboň.
Conectart operates call centres in eight Czech cities and employs over a thousand operators. The company has been operating on the local market for more than ten years, when it originated through the merger of the companies Informační linky and Direct Communication. In 2017, the company took over another contact centre, Quality Brands. At the end of last year, Conectart entered the Slovak market.
Genesis Capital provides advisory services to private equity funds that offer help to small and medium-sized enterprises in Central Europe for financing their growth and development. Since its founding in 1999, it has provided consultancy to five private equity funds with a total volume exceeding 200 million euros (5.5 billion crowns). These funds have supported more than fifty enterprises and provided more than three billion crowns for their development.
Mazars is an international, integrated and independent organization specialising in audit, accountancy, tax, and advisory services. The company operates in 91 countries of the world. The organisation employs more than 24 400 experts, who help large international organisations, small and medium-sized enterprises, private investors and public bodies in all phases of their development. Mazars has been operating in the Czech Republic since the year 1995, providing comprehensive services and employing 250 people.