Prague Airport has announced a public tender with the goal of selecting a creative agency to get involved in its complex brand development strategy within the B2B and B2C segments in both off-line and online environment. Experience with employer branding is also required. Agencies active in advertising for at least 3 years which can provide proof of meeting the qualification criteria may submit their offers.
We expect our future partner to provide us with strategically outlined and flawlessly executed support in building the Prague Airport brand, as a logical follow-up to the airport’s communication of the past few years. We are looking for a partner who will contribute to the development of a unique brand with immense potential,” Jakub Puchalský, Czech Aeroholding Corporate and Marketing Communication Director, said.
The Service Agreement with the current creative partner of Prague Airport, the Outbreak agency, terminates in Spring 2018. Therefore, a tender was announced with sufficient notice. A contract will be entered into with the winning candidate for a four-year period. It is expected that the tender winner will be involved in the preparation and execution of the 2018 communication strategy.
Agencies may submit their tender applications by the given deadline via Prague Airport’s registry office. Tender participants are asked to submit, alongside references, a strategic concept of Prague Airport brand management and creative proposals for the B2B and B2C segments. Additional information including all tender data is available to be downloaded on Prague Airport’s profile: https://zakazky.cah.cz/contract_display_701.html.