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News

The first beer is on us: Pilsner Urquell will support the pubs with the largest campaign in the brewery's history

25.05.2020
Company: Plzeňský Prazdroj, a.s.

Pubs and restaurants will be fully operational from 25 May. Pilsen brewery will support their reopening by the largest campaign in history so far. The title of the campaign is "The first beer is upon us". Every customer who orders a beer in a pub where they have Pilsner Urquell on tap will receive another beer on the brewery's account. Prazdroj plans to draft a total of one million beers for beer lovers and to support the pub in their start-up.

More information (in Czech language only) here

Tags: Business Development | New Products & Services |

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