Conference will be held in Czech language:
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The conference will be held under the auspices of the US Embassy in the Czech Republic
The conference is intended for:
Managing directors, executive directors Owners and executives of companies (large companies as well as SMEs) CSR managers and team members who participate in implementation of CSR strategies Professional public, non-profit sector, media
Conference programme (detailed programme available in the attachement)
MORNING
Innovative companies still clearly understand that if they wish to prosper, they are dependent on a healthy and well functioning society and sustainable environment. Therefore, they look for business opportunities in social and environmental issues. By doing so, they benefit society while at the same time strengthening their long-term competitiveness. We will focus on opportunities that are available in the Czech Republic and on how leading Czech companies respond to them.
AFTERNOON
Parallel workshops focused on practical issues:
Do companies measure the impact of their social responsibility?
More companies are increasingly embracing social responsibility and this engagement should logically contribute to the improvement of the situation in society. Is this really the case? On what basis do companies choose individual topics, do they understand the issues they want to resolve and do they actually contribute to such resolution? The content guarantor is CSR Consult
The role of the CSR manager or How to convince CEOs?
The position of a CSR manager within a strategically conceived approach to social responsibility extends beyond the limits of PR or marketing. Looking for topics relevant both to business and to society requires understanding of the functioning of the company as well as the needs of the society. How do Czech companies cope with this role and how successful are they in shifting CSR to strategic decision-making and thus to the top management? The content guarantor is T-Mobile Czech Republic
CSR and unexpected allies
Who can be found that shares the interests of CSR managers and where can companies and CSR managers look for synergies? Even non-profit organisations can be good expert partners for companies; nevertheless, to establish mutually beneficial co-operation, the parties need to better understand each other. What are non-profit organisations good at and what do they need to learn? And why is it good for CSR? The content guarantor is the VIA Foundation
Registrations HERE
Detailed information HERE
Contact organizer HERE
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